Research Methods in Business Studies

Research Methods in Business Studies

Financial Times/Prentice Hall

  • 280 kr

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Research Methods in Business Studies. A concise, clear and comprehensive introduction to research methods, which equips students with a systematic approach to business research.Written in an accessible style, this book demonstrates the importance of a scientific approach to business research and problem-solving projects. It shows students how to formulate a problem, choose a research method, argue and motivate, and how to collect, analyse and present the data.The following online resources support the text:For Instructors: PowerPoint slides

Forfattere: Kjell Gronhaug, Pervez Ghuari Utgave: 4 utg.
Språk: Engelsk Sidetall: 265
ISBN: 9780273712046 Vekt: 204 g
Forlag: Financial Times/Prentice Hall Innbinding: Heftet
Utgitt: 2010 Veil. pris: 0 kr
Kategori: Bøker
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