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Brand Management: A Theoretical & Practical Approach (Pocket)

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Brand Management: A Theoretical & Practical Approach. This work aims to give insight into what a successful brand can mean for a company, takin...

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Consumer Behaviour: A European Outlook (Pocket)

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Consumer Behaviour: A European Outlook. Consumer Behaviour focuses not only on what consumers buy, but also why they buy, when they buy, where they...

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Corporate Religion: Building a Strong Company Through Personality and Corpora… (Pocket)

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Corporate Religion: Building a Strong Company Through Personality and Corpora…. The aim is to unite everything in a Corporate Religion. A religion...

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Den bittelille hjelperen til forbrukeradferd

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Den bittelille hjelperen til forbrukeradferd. Forfattere: Utgave: ukjent Språk: Norsk (Bokmål) Sidetall: 0 ISBN: 9781781342145 Vekt: 970...

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Digital business and e-commerce management : strategy, implementation and pra… (Pocket)

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Digital business and e-commerce management : strategy, implementation and pra…. This text offers a comprehensive introduction to the theory and pra...

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Economic Approaches to Organisations (Pocket)

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Economic Approaches to Organisations. Now in its fifth edition, Economic Approaches to Organisations remains one of the few texts to emphasize the ...

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Essential Mathematics for Economic Analysis (Pocket)

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Essential Mathematics for Economic Analysis.   Forfattere: Peter Hammond, Knut Sydsaeter Utgave: 3 utg. Språk: Engelsk Sidetall: 721 ISBN...

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Essential Mathematics for Economic Analysis (Pocket)

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Essential Mathematics for Economic Analysis. Forfattere:  Utgave: ukjent Språk: Engelsk Sidetall: 768 ISBN: 9780273760689 Vekt: 1386 g...

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Essential Mathematics for Economic Analysis (Pocket)

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Essential Mathematics for Economic Analysis. A comprehensive text aimed at more able mathematical students studying economics. Forfattere: Pete...

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Exploring Strategy

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Exploring Strategy Text Only Plus MyStrategyLab and the Strategy Experience S…. Exploring Strategy has sold a staggering 900,000 copies worldwide, ...

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Exploring Strategy (Pocket)

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Exploring Strategy. Exploring Strategy offers an outstanding and engaging real-world view of strategy. It equips readers with a detailed ...

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Financial Accounting (Pocket)

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Financial Accounting. A rigourous and comprehensive introductory text which explains and critcially evaluates the concepts underlying the preparati...

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Financial Statement Analysis (Pocket)

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Financial Statement Analysis: Valuation - Credit Analysis - Executive Compensation. This well-structured and thoughtful text is ideal for undergrad...

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Further Mathematics for Economic Analysis (Pocket)

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Further Mathematics for Economic Analysis. This book finds the right balance between mathematics and economic examples, providing a text that is de...

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Further mathematics for economic analysis (Pocket)

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Further mathematics for economic analysis. A rigorous presentation of the mathematical tools required for advanced courses in economic theory -- bo...

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Global Marketing (Pocket)

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Global Marketing: A Decision-Oriented Approach. This text written from the perspective of the firm competing in international markets. Developed pr...

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Global marketing management (Pocket)

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Global marketing management: a European perspective. This book, the leading text for students in international marketing, adopts a strategic approa...

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Global Marketing: A Decision-oriented Approach (Pocket)

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Global Marketing: A Decision-oriented Approach. Drawing on an incomparable breadth of international examples, Svend Hollensen not only demonstrates...

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Karaoke Capitalism: Management For Mankind (Pocket)

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Karaoke Capitalism: Management For Mankind. "If you loved Funky Business as much as I did, you'll love Karaoke Capitalism. Weird? Most certainly. D...

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Marketing Strategy and Competitive Positioning (Pocket)

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Marketing Strategy and Competitive Positioning. Marketing Strategy and Competitive Positioning 5e deals with the process of developing and implemen...

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Marketing: Real People, Real Decisions (Pocket)

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Marketing: Real People, Real Decisions. Real People, Real Decisions is the only text to introduce marketing from the perspective of real people who...

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360 kr
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Organisation Design: Re-defining Complex Systems (Pocket)

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Organisation Design: Re-defining Complex Systems. Organization design is part of every manager and leader's job: attempting to understand and impro...

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280 kr
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Principles of Corporate Communication (Pocket)

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Principles of Corporate Communication. Provides scientifically based models to analyze corporate image and identity, plus techniques to improve the...

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280 kr
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490 kr - 490 kr
490 kr - 490 kr
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Research Methods in Business Studies (Pocket)

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Research Methods in Business Studies. A concise, clear and comprehensive introduction to research methods, which equips students with a systematic ...

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490 kr - 520 kr
490 kr - 520 kr
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Service Operations Management: Improving Service Delivery (Pocket)

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Service Operations Management: Improving Service Delivery. This international market-leading book, aimed at both students and practising managers, ...

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410 kr - 440 kr
410 kr - 440 kr
Pris 410 kr

Small Business and Entrepreneurship (Pocket)

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Small Business and Entrepreneurship. This exciting new book provides the big picture on small business and entrepreneurship. Written by two recogni...

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410 kr - 440 kr
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140 kr - 170 kr
140 kr - 170 kr
Pris 140 kr

Strategy Safari: The Complete Guide Through the Wilds of Strategic Management (Pocket)

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Strategy Safari: The Complete Guide Through the Wilds of Strategic Management. xc2; Henry Mintzberg xc2; s views are a breath of fresh air which ca...

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