My Life in Advertising and Scientific Advertising
My Life in Advertising and Scientific Advertising. Gain a lifetime of experience from the inventor of test marketing and coupon sampling -- Claude C. Hopkins. Here, you'll get two landmark works in one, and discover his fixed principles and basic fundamentals that still prevail today.
Forfattere: Claude Hopkins | Utgave: ukjent |
Språk: Engelsk | Sidetall: 336 |
ISBN: 9780844231013 | Vekt: 499 g |
Forlag: | Innbinding: Heftet |
Utgitt: 1966 | Veil. pris: 0 kr |
Kategori: Biografier |