Marketing Management

Marketing Management

Prentice Hall

  • 149 kr

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Marketing Management. For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course. This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.

Forfattere: Philip Kotler, Kevin Lane Keller Utgave: ukjent
Språk: Engelsk Sidetall: 816
ISBN: 9780131457577 Vekt: 1765 g
Forlag: Prentice Hall Innbinding: Innbundet
Utgitt: 2006 Veil. pris: 0 kr


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