Business Marketing: Connecting Strategy, Relationships, and Learning

Business Marketing

McGraw-Hill

  • 99 kr

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Business Marketing: Connecting Strategy, Relationships, and Learning. This text is targeted at the undergraduate Business Marketing course. It introduces the concepts of marketing to businesses, and stresses the importance of building relationships with customers.

Forfattere: F.Robert Dwyer Utgave: ukjent
Språk: Engelsk Sidetall: 725
ISBN: 9780071123327 Vekt: 970 g
Forlag: McGraw-Hill Innbinding:
Utgitt: 2002 Veil. pris: 0 kr

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